UX Mentor Diaries

UX Mentor Diaries

Share this post

UX Mentor Diaries
UX Mentor Diaries
đŸ€« The Silent Career Killer #36
🔐 Secrets to Career Success

đŸ€« The Silent Career Killer #36

The "Well-Rounded" Trap | Unmasking 50 hidden threats to your UX career | part 36 of 50

Marina Krutchinsky's avatar
Marina Krutchinsky
Jun 18, 2025
∙ Paid
5

Share this post

UX Mentor Diaries
UX Mentor Diaries
đŸ€« The Silent Career Killer #36
1
Share

You’ve run high-stakes research with zero runway.

You’ve jumped in when product hit a wall.

You’ve designed flows no one else could untangle


And yet, when promotions come up?

When leadership looks around?

You’re somehow not the one they see.

Not because you aren’t good.

Because you’re too good at too many things.

You’ve made yourself useful in every room
but forgettable in the rooms that matter.

People like you.

They trust you.

But no one’s betting their budget on you. No one’s saying, “This is her lane. Clear the path.”

You’ve become “someone who can help.”

Not someone they build around.


A Client Story ↮

“I’m Good at Everything. Why Am I Still Overlooked?”

One of my coaching clients (a senior IC at a well-know tech company) told me this:

“I’ve been the utility player on every team. Research, product thinking, systems design
 I’ve done it all. But when a lead role opened up, they hired someone who only does service design. I don’t get it.”

She was excellent.

But she was hard to place.

Her brand was breadth.
His was depth.

And in high-stakes decisions, depth lowers risk.

Decision-makers don’t want to explore your range.

They want to trust your specialty.

The person they promoted had a narrow - but sharp - reputation.

People could explain his value in 7 words.

Hers took 3 paragraphs.

And when there’s risk on the table?

People always pick the 7 words.

Subscribe for proven UX Career Growth answers, formulas and frameworks for experienced designers


The Lesson ↮

Being Known for Something Isn’t a Limitation


You’ve been told that being well-rounded protects you.

That range = relevance.

But in the real world, the more boxes you check, the harder it is to put you in any.

Especially at the senior and higher levels, no one is hiring to “design swiss army knives.”

They’re hiring force multipliers.

And “versatility” with no edge is just a liability they don’t know how to use.

If they can’t say what you’re the best at, you don’t get the mic.

You get the handoff đŸ˜©

I see this in smart, strategic UXers all the time.

They’re the team’s scaffolding, but they never get their name ON the building (so to speak).

They’ve done lead-level work for years


But still get asked to “support” whoever just got promoted over them.

And it chips away at your confidence. Quietly.

You start shrinking yourself.

Second-guessing.

Trying to “earn it” one more time instead of framing it better.

Not because you’re not ready.

But because no one knows what to trust you with, and you’ve never made it obvious.


But What If You Don’t Know What You’re Best At?

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2025 Marina Krutchinsky
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share