Quantifying UX Without Quantitative Data
6 ways to quantify UX impact when you don't have access to usage data or analytics
Hey there, fellow UXers and aspiring UX leaders!
Today, let’s help this this fellow UXer out ↴
“Hi, I’m a UX designer at a [tech startup]. I've been working on our internal tools for the past year, and my manager keeps asking me to justify the resources spent on UX, but I'm struggling to quantify our impact.
The problem is, I don't have access to any analytics or hard data about tool usage or efficiency. I know our work is making a difference—users tell me they like the changes—but I can't translate that into the kind of business value my manager wants to see.
How do I prove the value of my UX work on internal tools when I don't have access to usage data or analytics? I'm worried that without this, our UX team might lose support and resources.
Any advice would be greatly appreciated!”
Ah, the age-old challenge of proving UX value without hard data!
This situation highlights a common predicament many of us face when working on internal tools.
It's frustrating when you know you're making a pos…